We don’t fix brands.
We cut them open.
Every brand runs on a lie —
The story that makes belief possible.
We cut until the lie becomes
your sharpest truth.
Our offerings
one-hour Lie
An hour that strips your brand bare. Leave with sharpened words, a core map, and a private replay.
Dissection
A deeper cut. In 2–3 weeks, we strip your brand to its archetypes, dissect the tensions inside your story, and hand you a Compass built to weaponize your next move.
Seduction Sprint
Thirty days. A controlled burn. You exit with a new story, a calibrated voice, and a playbook your team can run without hesitation.
custom Work
We don’t chase. We don’t pitch. If you want something bespoke, ongoing, or unruly, the first move is yours. Tell us why your brand demands our attention.
Who We Work With
The Agency isn’t where you begin. It’s where you grow.
To be considered, clients need one or more:
A live website
Brand guidelines in use
A social presence with traction
Not every brand starts with an agency.
The Armory gives you direct access to the Lies Agency’s frameworks, systems, and provocations — the same ones we use behind the curtain.
Built for pre-launch brands, founders, and creatives.
Join Us
The gate is open, but not for long. Founding Members get priority drops, private offers, and access to forums and events not open to the public. Entry is limited. Join The Armory.